FWD - Christmas Instant Game

Client: FWD Publish: Dec 22, 2019
FWD - Christmas Instant Game

With FWD, insurance must be easy-to-understand. We want to deploy instant game on facebook to engage with peoples and make them happy in Christmas.

  • Facebook AR / Instant Game
  • Digital Campaign
Challenge
Challenge

We got the brief from agency before launching day (Christmas) just 7 days. During the research, this is very new platform on facebook, and there ZERO games was published under a brand name in Vietnam market.

Solution
Solution

Since timeline is rush, we need to dedicate process by 02 task: One for develop game based on flow - as brief, and another one for facebook approval to double check & verify process to publish an instant game.

OutCome
Outcome

This is first ever game - which published under a brand name (FWD) in Vietnam market - without media but this game easy to reach 30K+ peoples with 10K+ player

FWD instant game

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